Haiden Hibbert
If you’re a meditation teacher, you might be surprised how simple it is to start your own online meditation business. Whether you want to sell guided meditation videos, coaching services, or memberships, you can get your new business up and running in just 48 hours (or less!) with the help of MemberSpace.
In this guide, we’ll walk you through the entire process, including:
- Deciding what type of meditation teachings or recordings you want to offer
- Setting up a basic website to showcase your services
- Securely accepting online payments
- Allowing customers to access your premium content
- Spreading the word to attract new students
Whether you’re hoping to earn full-time income or just share your gifts around your 9-to-5, let’s explore how we can get your passion project off the ground!
Start a Meditation Business in 48 Hours!
The easiest way to accept membership payments or one-time charges for digital products like online courses, communities, content libraries, and more — all from your own website!
Get started for free! 5 minutes to set up.
Table of Contents
Step 1: Decide what you’re going to sell
The first step in starting an online meditation business is to decide who your target audience is and what type of meditation content you’re going to sell. It could be anything from guided meditations to mindfulness courses.
Take some time to think about your potential customers and what they might be interested in. The meditation space is quite broad, so it’s important to niche down and find a specific audience and area of focus.
Some potential niches to consider include:
- Mindfulness meditation
- Meditation for sleep
- Meditation for kids
- Meditation for athletes/performance
- Movement meditations like yoga or qigong (see example below!)
Once you figure out your niche, it’s time to decide what you plan to sell.
Here are some types of digital products and offerings you can create for your online meditation business:
- Guided meditation content library – Collection of streamable meditation videos, audio files, music, etc.
- Online courses – Pre-recorded video/audio lessons and materials
- Virtual live classes – Interactive small group classes through Zoom
- 1-on-1 coaching – Private video chat sessions tailored to individual students
- Ebooks/PDFs – Written guides with techniques, tips, programs, etc.
- Audiobooks – Repurpose ebooks into meditation and mindfulness audiobooks
- Member-only community or forum – Paid access to community/ discussion forums
- Digital journals/workbooks – These can stand alone or be support materials for online courses
Having a mix of digital products at varying price points allows you to appeal to customers at different stages and commitment levels.
Business Tip: A good starting point is to offer a free option like a mini-course, challenge, or introductory class. This allows people to sample your work. Then, you can upsell them into paid offerings. Building a community and allowing people to get to know you is important!
Step 2: Create a simple website
Once you’ve decided what you’ll offer, it’s time to set up a simple website to showcase your products and offerings. Don’t stress about making the perfect site right away. The easiest approach is to build a simple, one-page site using a template from a website builder like Squarespace.
With their user-friendly drag-and-drop editor, you can quickly create a professional website even if you have no prior experience. Focus on a clean, simple design that clearly communicates what you offer. You can always tweak it later!
At a minimum, you’ll want to include the following details on your site:
- Clear calls-to-action to sign up, purchase, and contact you
- An “About Me” section highlighting your background, credentials, and experience
- Links to social media profiles
Then, once your meditation business is more established, you can add additional pages and copy, such as:
- Testimonials from happy students and clients
- A blog with useful meditation tips and techniques
- A services/offerings page explaining what you provide
- An opt-in offer like a free meditation or email course to build your list
- An FAQ section for commonly asked questions
Step 3: Set up your payment gateway
Now, you need to get paid for your offerings! Setting up payment processing through MemberSpace is a breeze. There’s a built-in Stripe integration, so you can accept easily accept credit card payments from customers without any headaches. The software also supports Apple Pay and Google Pay in case any of your customers prefer to pay that way.
With MemberSpace’s payment features, you can:
- Quickly setup a Stripe account during onboarding (or connect an existing account)
- Easily accept one-time payments for individual meditations, courses, or products
- Bill subscribers on a recurring basis for memberships
- Avoid dealing with complicated code or multiple platforms
- Get instant payouts
Step 4: Restrict access to your meditation content
Next, upload whatever you plan on selling to pages on your website. Then use MemberSpace to password protect those pages. This ensures only paying customers can access your membership content or other digital products.
Here’s a peek at how this works in the MemberSpace dashboard:
And how it looks on a live website once your pages are protected:
Step 5: Set a price for your content
Pricing is important to get right when starting your meditation business. With MemberSpace, you have flexibility when it comes to how you will accept payments:
- Memberships/subscriptions: Offer monthly/annual access to your full library of meditations
- One-Time Payments: Charge per class, session, or download
- Installments: Allow payment plans for higher priced offerings
- Free Content: Add some free meditations to attract leads
Business Tip: Test different price points and packages to see what works best!
When a non-customer or logged-out customer tries to view your meditation membership, they will see these popups asking them to log in or sign-up and pay:
Step 6: Start selling and promoting your meditation business!
Once your site is fully setup, it’s time to start attracting customers and selling your offerings. Here are some effective marketing strategies to reach new people and grow your business:
- Offering free introductory classes – Give people a sample of your teaching style by hosting free live or pre-recorded meditation classes. This allows potential customers to get to know you.
- Sharing about your membership on social media – Promote your site, products and membership options regularly on platforms like Facebook, Instagram, and Twitter. Once you have an established customer base, consider sharing member testimonials and progress!
- Running social media and search ads – Invest some budget into targeted Facebook, Instagram, and Google ads to reach people searching for what you offer. Drive them to free content to build your email list.
- Partnering with online yoga studios – Cross-promote each other’s offerings and run joint programs or challenges for combined communities. Offer discounts to partners’ students.
- Hosting in-person events – Organize meditations or workshops in your city to allow local customers to connect with you. Capture emails at the events.
The possibilities are endless when it comes to promoting your business. With MemberSpace supporting your business, you can focus on getting the word out about your products and services!
Start a Meditation Business in 48 Hours!
The easiest way to accept membership payments or one-time charges for digital products like online courses, communities, content libraries, and more — all from your own website!
Get started for free! 5 minutes to set up.
Online Meditation Business FAQs
How can I use MemberSpace to start my online meditation business?
MemberSpace helps online meditation teachers sell access to their meditation memberships, online courses, communities, and other digital products in just a few steps. Sign up for an account, set up payment processing, and protect your meditation content on your website.
Are meditation businesses profitable?
Yes, the meditation market is over $1 billion and growing, so businesses can be very profitable with the right audience and offerings.
How do I start my own meditation business?
To start your own meditation business, you’ll need to start by picking your niche, identifying your target audience, and deciding what you’ll sell. Then, set up your website and MemberSpace account for payments and content access management.
How do I sell guided meditations online?
To sell guided meditations online, create your audio or video files and add them to pages on your website. Then, use MemberSpace to restrict access to those pages and require customers to pay before they get access.
Can you teach meditation online?
Yes, you can teach meditation online through courses, virtual classes, pre-recorded sessions, and more!
What qualifications do I need to teach meditation?
There is no license required to be a meditation teacher, but getting certified in your niche helps establish credibility for your new business.
How do I advertise my meditation business?
To get the word out about your meditation business, consider offering a free intro course to attract new students. Promote it on social media, on your website, and in emails campaigns.
Any other tips for starting a meditation business?
Focus on being authentic, providing exceptional value to your students, and continuously improving your website and content overtime!
Final Thoughts
And there you have it – with the right tools and strategy, you can start a meditation business in just 48 hours! MemberSpace makes it fast and easy. Just follow these steps and your online business will be up and running in no time.
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